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Circa: 1950-60s Condition: Excellent and Wearable Size: S/M Type: Day Dress Manufacturer: Marcy Lee of Dallas This "New Look" day dress from Marcy Lee of Dallas boasts a period rose print of gold and brown tones, and has a full pleated skirt, rope belt with gold cording, and 3/4 length sleeves.  
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With princess seams in the bodice, this style couldn't be a more flattering, and creates the signature look for the period!
This dress is in excellent condition. No stains, odors, or holes. Original metal zipper present and and gold rope belt. Tag reads Marcy Lee--Dallas. No size tag, but the measurements are:
Bust: 35-36" Waist: 28-29" Underarm to waist: 9" Hips: Full Waist to hem: 24" Sleeve length: 17"
(Note: on my very tall model, this dress is a bit short--waisted. On a woman who is 5'2 to 5'5", the belted area should hit at the natural waist. If in doubt, check the underarm to waist measure to one of your dresses that fit comfortably.)
This dress has a great look for fall--and what is more feminine than this?
NEW LOOK INFO: After the scarcity of fabric during WWII, in the late 40s and early 50s, designers were in a hurry to go back to the luxurious quality of garments. Soon after the war ended, a young designer named Christian Dior, who was working with Pierre Balmain for the design house of Lucien Lelong, began designing dresses with longer skirts. In the spring of 1947, he announced the creation of his "New Look". It caught on instantly and swept the design world.
The main characteristics of the New Look were the tight bodice and waist, and a much longer skirt. Padding was removed from the shoulders, and the the top half of the dresses presented a natural line. The first "New Look" skirts were very full and required petticoats to hold them out. They also needed yards and yards of fabric! Variations quickly followed, including the straighter skirted "wiggle dress" that Marilyn Monroe made famous.
These dresses were the first Paris designer dress lines to be copied inexpensively by assembly line manufacturers in New York, and therefore became a universal trend in American fashion for both the rich and the middle class during the 1950s and 60s.
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