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This is a full color 10 by 13 inch print area ad, featuring Mercury Outboard boat motors. This ad has Roy Rogers and his family including Dale Evans and their six kids shown riding in the family's 6 cylinder, 60 HP Mercury Mark 75. This ad says....I'VE TRIED EM UNDER EVERY CONDITION AND I'M A MERCURY MAN. This ad is in good shape, although entire ad not shown due to scanner size.