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This is a full color 9 by 12 inch print area ad, featuring IVORY soap. This ad has a lovely teen-age girl, a cute little baby, and a couple. This ad says....BIG SISTER SAID, MY COMPLEXION NEEDS HELP, I SAID(the baby)BETTER GET THAT IVORY LOOK, AND SHE DID-AND HE SAID Mm-m mh PRETTY SMOOTH. This ad is in good shape.