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1980 GOLDBERGER DOLL CO SOFTINA DOLL AD This is an original ad by the Goldberger Doll Company that features SOFTINA, the soft tender touch of a real baby which was the miracle soft foam doll. This ad features the BIG BABY sitting. She was available in sizes 11 inches to 23 inches tall with trunks and gift sets. ORIGINAL 5 x 5.